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Trends


FREELANCER FAST 50 (FASTEST MOVERS) FOR Q4 2011                                        
Rank
Category
Jobs in Q3
Jobs in Q4
Growth
1
Data Entry
10146
15651
54%
2
Excel
4673
7056
51%
3
Academic Writing
2723
3862
42%
4
Data Processing
4819
6705
39%
5
C++ Programming
1610
2214
38%
6
Java
1854
2513
36%
7
Web Search
1540
2053
33%
8
Android
1848
2454
33%
9
Facebook
6145
7947
29%
10
C Programming
1541
1953
27%
11
.NET
2732
3460
27%
12
Social Networking
4191
5276
26%
13
Article Rewriting
5394
6762
25%
14
Magento
1500
1818
21%
15
C# Programming
1764
2124
20%
16
iPhone
3108
3682
18%
17
Translation
1524
1787
17%
18
AJAX
3441
4010
17%
19
eCommerce
2889
3366
17%
20
Twitter
1521
1767
16%
21
Illustrator
1710
1970
15%
22
Shopping Carts
2144
2426
13%
23
Javascript
5539
6257
13%
24
PHP
25600
28872
13%
25
Wordpress
5020
5657
13%
26
Photoshop
4378
4931
13%
27
Leads
2670
3002
12%
28
Mobile Phone
3206
3601
12%
29
MySQL
7733
8645
12%
30
Blog
3533
3910
11%
31
CSS
4213
4651
10%
32
Marketing
5256
5795
10%
33
Copywriting
5441
5995
10%
34
HTML
18802
20649
10%
35
Graphic Design
17895
19571
9%
36
Logo Design
4779
5225
9%
37
Website Design
20407
22245
9%
38
Articles
11129
12128
9%
39
Reviews
2067
2251
9%
40
Internet Marketing
12273
13284
8%
41
Technical Writing
1799
1927
7%
42
SEO
9608
10242
7%
43
Software Architecture
3688
3913
6%
44
Sales
2972
3147
6%
45
Flash
2794
2955
6%
46
Bulk Marketing
2214
2335
5%
47
Link Building
6712
7068
5%
48
Advertising
4326
4516
4%
49
Joomla
3033
3100
2%
50
Google AdSense
1051
826
-21%



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Global Industry Analysts, Inc., (GIA), a publisher of off-the-shelf market research, published a market research report titled, Geographic Information Systems (GIS): A Global Outlook. According to the report, global GIS market to reach USD 10.6 billion by 2015. The report explained that with rebounding of global economy from the recession, developed countries in North America and Europe are expected to increase expenditures into GIS technology in near future. Additionally, growing awareness of the technology in developing countries in Asia, Middle East and Latin America adds impetus to market growth.

Global GIS market is expected to witness significant growth driven by increasing adoption of the technology in industries such as oil and gas distribution, electric power and other government sectors. Presently, GIS is used in wide range of applications including gas and oil exploration, identification of utility lines, and mapping and planning among others.

Despite the immense popularity garnered over the past few years, certain issues continue to hinder market growth. Integration of the technology with cloud technologies remains one of the major challenges for the industry. A major factor hindering growth of the GIS industry is the high cost associated with the technology. Although, prices have declined in the recent past, the technology is still considered to be expensive for smaller companies. Going forwards, as the significance of geospatial technologies and content increases, conventional markets such as governance and infrastructure sectors would continue to strengthen. Defence is expected to remain the single largest market for geospatial technologies while demand from infrastructure development sector is also expected to grow.

In addition, the report observed that developments in satellite based mapping over the past few years have led to a drastic rise in available geographic information/data. As a result, GIS technologies are finding application in a wide range of new industrial end uses. Furthermore, data available in GIS engineering applications has become an integral part of the functioning of businesses across several industries. Increasing awareness among organisations about timesaving attribute of GIS and price stabilisation at lower levels has contributed in large measure to the widespread adoption of the technology. The healthy growth posted by GIS industry was however interrupted by the global economic crisis during 2009-2010. European governments stopped purchasing GIS technology during the period in anticipation of low tax collections. Meanwhile, the North American GIS market remained comparatively strong, largely due to the efforts of governments to improve homeland security. Expenditures on GIS technology however, rebounded significantly in 2010.

Moreover, the report provides a collection of statistical anecdotes, market briefs and concise summaries of research findings. The report offers an aerial view of the global GIS industry, identifies major short to medium term market challenges and growth drivers. Market discussions in the report are punctuated with fact-rich market data tables. Regional markets elaborated upon include North America, Europe, Asia-Pacific and rest of world. The report also offers a recapitulation of recent mergers, acquisitions and corporate developments in addition to an indexed, easy-to-refer, fact-finder directory listing the addresses and contact details of participating companies worldwide.
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Lidar Data and 3D Laser Scanning
In geospatial, Lidar data is used for terrain and flood mapping, corridor mapping and vertical information. New life is breathed into it as it is used in 3D laser scanning efforts, with point cloud processing becoming part of many important CAD programs such as those from Autodesk and Bentley.
This signals an acknowledgement of the importance of lidar data for various applications, not only for retrofit projects but also for planning and presentation value. The technology now is capable of efficiently getting  the large amounts of 3D data processed accurately. With great advancements in point cloud processing, it is now being integrated into mainstream products.
Cloud
The cloud was definitely on the list for 2011, but like other technology that may be considered “disruptive,” it is still on the list. Users can now buy cloud usage using a “pay-as-you-go” model, so they can get software that way rather than buying an annual license. All your basic upgrades would come on a regular basis. The ever increasing mobility of our society is another factor that is disruptive – a lot of business can now be transacted via mobile devices and tablets using apps that can be downloaded as easily as downloading iTunes.
Those who offer cloud applications do so to extend the desktop to accomplish things with the Cloud that have not been possible using desktop applications.
James Staten of Forrester Research spoke about the cloud recently, making a case for the cloud by saying that “clouds are more secure than you are.”
His recommendations:
1. Focus – clouds can concentrate their whole security team on securing the one app.
2. Exposure – when cloud outages happens every  customer gets upset and they end up in New York Times. When your email system goes down it doesn’t show up in the papers. Because of that risk those creating the cloud invest heavily in the best security minds out there. Every one of those was given a job offer by Amazon, Microsoft, etc. at very high salaries. “If anyone breaks into my account I want to know about it. The cloud is concerned with extreme audits, a security
expert, who they hire, who gets into the data center, whether they are making sure malware is up to date,” said Staten.
3.Validation
4. Multitenancy – there is far more encryption in the cloud model and it is far more difficult to see that another customer is there to alleviate concerns of privacy such as Pepsi and Coke using the same cloud service, for example.
Security
In spite of Staten’s claims, many companies are not ready to fully embrace the cloud or may want to use it only for certain things.  Some customers expressed concern at the time about making available designs on the cloud. Thus, security is a big issue. At Autodesk University, IMAGINiT’s Joe Hedrick, infrastructure solutions team manager, said that although they of course support the cloud, many customers are concerned about having data on a public or external place. There is therefore an interest in having a “cloud” as an internal resource.
Enter such companies as Advance2000 which offers on-site support, systemup-time, security required, data retention and compliance required by business.  “We provide all the benefits of Cloud computing without forfeiting critical business functions,” according to their brochure.
Advance2000 BIM Cloud Computing – Cloud 2.0 from Advance2000 provides high performance solution for your graphical work stations. The increased speed, as compared to traditional cloud computing, allows users to increase
productivity and better utilize valuable resources. You still get the collaborative
nature of the cloud but without the worry of the cloud crashing or your data being lost or shared incorrectly.
Those companies offering geospatial solutions will need to provide a cloud specifically for their customers, that embodies an in-house, enterprise system.
Esri, Bentley, Autodesk and Pitney Bowes Insight have their cloud offerings now but will most likely invest in the private cloud in the coming year.
Privacy is the main thrust behind the desire for in-house clouds, as opposed to the public cloud. Worldwide, it will be important to manage some aspects of business inside the enterprise and to take advantage of the fluidity and bandwidth available on the cloud.
Social Media
Which leads us into the topic of social media, without which crowdsourcing wouldn’t be possible.
Interacting in RealTime with live streaming can be about letting people be part of an instantaneous conversation. Live video and events can help businesses get
messages across.
Social media combined with location offered by the geospatial industry may be the next big thing, perhaps a sign of the times being Facebook’s acquisition of Gowalla, which allows users to share meaningful places with their friends and contacts.
3D Cities
Never is there a place where simulation and analysis can have a larger role than in 3D cities. 3D cities represent the convergence of GIS and AEC as both technologies are necessary in order to visualize the 3D city. Each major CAD technology company has a different term for their version of the vision of 3D cities – Bentley Systems has recently coined the phrase “Semantic city,” IBM
calls it a “smart city,” other companies refer to 3D cities as “intelligent cities.”
CEO of Bentley Systems Greg Bentley said noted that, “The real world is a 3D
physical world.” He brought up the equation of “GIS mapping + geospatial modeling + semantic simulation”. Semantic is the study of meaning. “The semantic city could be semantically connected together and would emphasize components and models and understand people’s behaviors,” said Bentley.
Montreal is an example of a semantic city model which is maintained in Oracle Spatial 3D.
GeoDesign is Esri’s term for the convergence of GIS and design. An Esri GeoDesign conference was just held in Redlands this past week, bringing together those in both industries to seek a better solution for combining the two technologies. It would seem from the tone of the event and from the state of the world today, that it is important for engineering and facilities management data to be accessible in GIS databases. The prevalence of building information modeling (BIM) makes it possible to have detailed structural models of buildings, bridges and roads, which enhance the GIS database that may be used in 3D city planning.
Whatever moniker the 3D city model takes on, it is able to include a lot of information pertinent to the city including site conditions, weather, terrain, and other data. This great assemblance of data can be the blueprint for the new city or the complete map of the old city – a vital tool in the asset management, maintenance and operations of the city that may be accessed by everyone who has a stake in its future.
Open Source
Some years ago, a few European countries had attempted to enforce Open Source for their geospatial technology offerings, trying to cut costs and the reliance on traditional software providers on a national level. Since the National Geospatial Intelligence Agency has expressed interest in moving to Open Source, the OpenGeo may be ramping up its presence to engage more players.
Web Mapping Services
Last year I listed OpenStreetMap  and how earthmine had provided plugins for
Esri’s ArcGIS Online to integrate with OpenStreetMap, which provides street
level panoramic content. OpenStreetMap is an open map program not aimed
specifically at the GIS community, but at the world community at large.
At the time I noted that earthmine has the same model as ArcGIS Online: a central data repository with ecosystems of client applications that allow you to pull data and use them in menus and different ways such as from ArcPad and iPhones.
An Esri partner, earthmine is a 3D mapping company with a 3D mapping system
that employs stereophotogrammetric cameras, and some core technology which was licensed from the NASA jet propulsion labs and was used in the Mars exploration vehicle, Rover.
The ability to edit web maps such as those offered by OpenStreetMap is offered in ArcGIS Editor for Open Street Map which had been in beta until recently. Using this with existing enterprise scale tools could change the way business is done in large government institutions and corporations. ArcGIS Online map services have been available for free and can be used to make web maps with ArcGIS Online.
Web maps can also utilize ArcGIS 9.3 Service Pack 1, ArcGIS 9.3.1, ArcGIS 10, and ArcGIS Web Mapping APIs. There is now an earthmine coverage map for data available via the earthmine Cloud web service. Earthmine also announced an integration with Autodesk Map 3D last summer, allowing for mapping of large scale infrastructure with just a click.

BY SUSAN SMITH : AUTODESK EDITOR 

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